Addicted to Disney? There's a science behind it

Disney has been on a roll recently with millions of people visiting its theme parks every year - and a good number of them are loyal fans who just can't get enough. 

In fact, a recent Lending Tree study found that 18% of visitors go into debt just to pay for a Disney vacation.

Disney parkgoers who went into debt say they don’t regret it. The majority (80%) of indebted Disney visitors say they’ll pay off their debt in six or fewer months.


So what exactly is the science behind a Disney theme park addiction?

Researchers break it down into four separate reasons: craving for travel, sensation of smells, desire to be influential, and fulfilling nostalgia. 

Do you agree?