Rose Bowl nixes 'AmericaFest' 4th of July tradition

Fireworks explode over the Rose Bowl during 4th of July Taste of America. (Photo by Steve Grayson/WireImage) *** Local Caption ***

The Rose Bowl's annual AmericaFest 4th of July tradition will not be returning this year. 

The Pasadena venue's general manager confirmed to FOX 11 that last year's event was not financially successful, thus prompting them to consider a change for this year.

The MLS soccer game between LAFC and Galaxy will still go on as planned. Following the game, there will still be a fireworks show, officials said.