LOS ANGELES, CA (FOX 11) - The old advertising cliche is that sex sells-- and now it's selling real estate. But it's not just any house these are homes for the super rich!
“Sexiness sells, it always has. It appeals to people. Someone can be watching the video and if they’re enticed by seeing a sexy person, it will keep them watching longer. It can make them remember the house.” ~Real Estate Agent
Putting a 'For Sale' sign on the lawn isn't cutting it anymore. Real Estate agents are now producing sexy videos to sell properties. They hire production crews to produce seductive videos with models and actors pretending to be the homeowners.
Agents say, buyers watch the videos and they are sucked in by the lifestyle being portrayed.