Neilsen study: Millennials really love Christmas music
(FOX 11) - Christmas music is here to stay and millennials are leading the charge!
That's according to a new study by Nielsen found that millennials between 18 and 34 now account for 36 percent of holiday music fans.
Baby boomers only make up a quarter of the fan base.
The study also found that millennials like the classics meaning the songs released between 1944-1970.
Which is quite interesting since that's long before millennials were born.