(FOX Business) - Instagram, the photo-sharing app owned by Facebook, is taking aim at fast-growing messaging app Snapchat with a new feature that gives users the option to make pictures and videos to disappear automatically after 24 hours.
The feature, Instagram Stories, will showcase pictures and videos uploaded by a user in a slideshow format, Instagram said in a blog post on Tuesday.
Snapchat, which has more 100 million users, is known for automatically making postings disappear after 24 hours. However, the privately owned company released a feature in July called "Memories" that enables users to save and share content.
That will help it compete more directly with other social networks such as Facebook.
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