ANAHEIM (CNS / FOX 11) - Disneyland and the Make-A-Wish Foundation are teaming up to raise money for the organization that fulfills the requests of ailing children, by encouraging social media users to take pictures of themselves wearing Mickey Mouse ears.
Disney will donate $5 to Make-A-Wish, up to $1 million, for each photo shared on social media platforms such as Facebook, Twitter or Instagram that use the hashtag "ShareYourEars'' and features the subject wearing Mickey's or any other creative form of ears.
The event coincides with the 100,000th wish involving Disney fulfilled by the foundation, as well as Disneyland's 60th anniversary.
"For 35 years, Walt Disney Parks and Resorts has been proud to work with Make-A-Wish to make dreams come true for thousands of children, and now we're excited to give Disney fans the opportunity to help us make a difference for even more,'' said Bob Chapek, chairman of Walt Disney Parks and Resorts.
On Sunday night, actor Neil Patrick Harris kicked off the campaign during the ABC special, "The Wonderful World of Disney: Disneyland 60.''
The Anaheim theme park will also sell collectible 60th anniversary "Ear Hats'' bearing the inscription, ``Wishes Really Do Come True.'' The park will only have 7,500 of the hats for sale, and all of the profits will go to the Make-A-Wish Foundation.