Häagen-Dazs announces free cone day, support for bees

Everyone start screaming - Häagen-Dazs has announced free cone day for ice cream fans across the nation, and it's for a good cause.

For four hours on May 8, participating scoop shops will hook up ice cream lovers with a free scoop in a sugar cone, cake cone or cup. And you can indulge guilt-free, because the name brand is dedicating free scoop day to helping bees as it marks the 10th anniversary of Häagen-Dazs' honey bee support.

Each participating location will have information about the bees' needs and ask customers to help support the cause while they enjoy their cone.

"Free Cone Day is an opportunity to say thank you to our loyal fans, and we want to continue to recognize the pollinators that make our ice cream possible," said Adam Hanson, The Häagen-Dazs Shoppe Company, Inc. President and General Manager. "Last year, we shared information about why the bees need our help and how everyone can play a role, which received great feedback from our customers. With this year marking the 10th anniversary of the brand's honey bee support, we wanted to build on that information and encourage everyone to band together for this important cause."

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