Apple TV 4K, Roku Ultra, Chromecast Ultra, or Amazon Fire TV: How To Pick The Best One For You

Blockbuster? Gone. VCR's? Dead. DVDs? How many of you are still buying them? With cutting the cord growing in popularity we want to help you decide which of the top streaming boxes is best for you.Joining us from CNET.com is Senior Editor Ashley Esqueda.

The products Ashley and Maria discussed are listed below:

ROKU ULTRA

Best for users who don't want to be tied to an ecosystem

Largest selection of apps and channels

Optical audio output for older receivers, sound bars

$99.99

AMAZON FIRE TV (2017)

Best for users who want seamless voice controls

Can control with Echo/Dot speakers

Amazon suggests content based on watching habits

$69.99

CHROMECAST ULTRA

Best for users who prefer streaming directly from their phones

Video casting from Android/iOS/PC to your TV

Built-in ethernet adapter for stable streaming

$69.99

APPLE TV 4K

Best for users already committed to Apple's ecosystem

Simple user interface and remote

iTunes offers equal pricing for 4K movies, free upgrades

32GB $179; 64GB $199